Beyond Facebook: Pinterest, Google+ & More

Wednesday, January 23 | 2:30 - 4:00 PM

Location: South 220

Format: Building Knowledge Session Level of Content: Intermediate

Appropriate for: Multifamily Builders & Developers, 55+ Housing Builders & Developers, Remodelers, Commercial Builders, HBA Staff, Single Family - Production , Single Family - Small Volume Builders, Custom Builders, Designers, Architects, Engineers & Planners, Mortgage/Financial Services, Land Development, Manufacturers/Suppliers, Sales & Marketing Professionals, Systems Built Home Manufacturers & Builders , Subcontractors & Specialty Trade Contractors

Track(s): Sales, Marketing & Customer Focus

Speaker Handouts and Other Documents

Speaker(s): Kelly Fink, CAPS, MIRM, The Providence Group of Georgia LLC, Johns Creek, GA | Paula Huggett, The Bokka Group, Denver, CO | Mitch Levinson, MIRM, CAPS, CAPS, MIRM, mRELEVANCE, Arlington Heights, IL

What It’s About:

Have Facebook, Twitter and blogging become second nature? If you are asking yourself "what's next" then this seminar is for you. This seminar will give you 13 dynamic examples of successful social media campaigns from around the country. Learn how to create content that produces raving fans and drives traffic to your website and your communities. Tools covered include Pinterest, Google+, FourSquare, mobile sites, landing pages and more. Learn how to embrace these tools to capture more leads and sales. This information packed seminar will provide practical ideas to help you stay on top (or reach the top) in your market and take your company's social networking and online marketing to the next level.

What You'll Learn:

  • Improve your knowledge and ability to leverage the newest in social media, mobile sites and innovative online strategies.
  • Be exposed to some of the most ground-breaking social media campaigns across the country and learn how you can stay on the top of your online game.
  • Gain a useful understanding of the newest avenues in social media and how to incorporate them into your current online marketing strategies.
  • Learn essential strategies for capturing leads from social sites and how to improve your sales from this essential market.

How to Attend:

Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis.