Exposure Thought Leadership Attendee Experience Networking
IBS is where exhibitors build lasting Connections with each other as well as attendees. Reconnect with industry leaders, or begin making NEW relationships. With these creative marketing packages, your IBS footprint will expand beyond the boundaries of your booth, leading to more meaningful connections.
Show-site advertising is a proven way to increase traffic at your company’s booth, which leads to potential connections. Banners for all budgets, large or small exist.
At the last IBS, the live building science demonstrations at The Building Zone were seen by overflow crowds of more than 5,500 and were highly reviewed.
Located in the convention center, these rooms provide a quieter space to meet with clients, conduct focus groups, relax off of the show floor, showcase new products, etc.
The New Product Zone is favorably located at the entrance to the exhibit hall. This means that attendees can learn about your new product before they visit other booths. Stand out from the competition and display your product at the New Product Zone!
The IBS Store is one of the major destinations for IBS attendees and will be located centrally in the Exhibit Hall C lobby of the West Concourse.
The IBS Scholarship Program is offered to a selected group of approximately twenty young (21-35 years old) NAHB members who are new to the industry.
More info coming soon!
The new Home Tech Zone will feature live demos and interactive experiences that explore the most in-demand home tech products. If you want to connect with an audience of smart home builders and innovators, this is your sponsorship!
Be your best by connecting with the best! Stand out from the crowd with the Best of IBS Finalists marketing package.
Education + Connection = IBS Education Sponsorship! Known for innovative programming and engaging speakers, sponsoring the IBS Education, will place your company at the forefront of thought leadership and among industry-leading brands.
More info coming soon!
You don't have to be a kid to have fun in Orlando. The IBS Young Professionals Party is where "kids at heart" get together for a night of fun! If your company wants to connect with future industry leaders, this is the sponsorship package for you.
One of the best ways to connect with the building industry is at the IBS House Party. This sponsorship is the ultimate way to make your company the center of attention!
55+ Housing Central is the core of 55+ activity for attendees who are actively involved in developing communities for the nation’s boomer marketplace.
An NAHB Remodeling Central sponsorship provides you with unparalleled access to the key decision makers in this industry—and their impressive purchasing power.
Sales Central is the place where custom builders, developers and remodelers come together with sales managers, marketing directors, sales and marketing consultants, real estate agents and others in the marketing business.
Capitalize on the strong multifamily market by connecting with the powerful audience of apartment and condo developers, builders, owners and managers at IBS.
Design Central offers engagement opportunities with the powerful design niche within the home building industry—the specifiers. Your company will capture crucial mind share with residential design professionals.
Year after year, single family custom builders are the largest group of attendees at the IBS, with approximately 8,000 in attendance.
Get your brand in front of the press by sponsoring the food functions in the shared DCW Press Room, OR supply thumb drives to the registered press at DCW.
You can get your company’s message in front of pre-registered IBS attendees before they arrive in Orlando by using a pre-show direct mail or email list.
Even after IBS ends, you can get your company’s message in front of registered attendees by using a post-show direct mail or email list.
The DCW Fold-Out Map will provide attendees with a useful, easy to read detailed map of the Orange County Convention Center.
The IBS Official Show Guide is the source of information for IBS exhibits and educational sessions and is used by nearly all IBS attendees. Estimated circulation is 45,000.
The IBS Passport is included in the Pre-Registration Credential Packet and distributed at the Show with an estimated print run of 35,000.
Connect with more IBS attendees by sponsoring the IBS Treasure Trail. Attendees receive a Treasure Trail card and are encouraged to enter to win daily cash prizes.
Exhibitor coupons are effectively used to promote product launches, booth giveaways and drive traffic to your booth.
The Pre-Reg Credential Mailer Envelope contains the materials attendees need to gain access to IBS events.