FEB 8-10, 2022

2022 IBS Sponsorship & Advertising Opportunities: Connections

Exposure  Thought  Leadership Attendee Experience Networking

IBS is where exhibitors build lasting Connections with each other as well as attendees. Reconnect with industry leaders, or begin making NEW relationships. With these creative marketing packages, your IBS footprint will expand beyond the boundaries of your booth, leading to more meaningful connections.

Print Advertising

Man and woman looking at the IBS show guide

IBS Official Show Guide

The IBS Official Show Guide is the source of information for IBS exhibits and educational sessions and is used by nearly all IBS attendees. Estimated circulation is 45,000.

Man and woman looking at the IBS fold out map

Design & Construction Week Fold-Out Map

The DCW Fold-Out Map will provide attendees with a useful, easy to read detailed map of the Orange County Convention Center.

Man standing at booth, writing in booklet

IBS Passport

The IBS Passport is included in the Pre-Registration Credential Packet and distributed at the Show with an estimated print run of 35,000.


Sponsorships & Banners

Banners displayed above people walking around exhibit hall

Show-Site Banners & Signs

Show-site advertising is a proven way to increase traffic at your company’s booth, which leads to potential connections. Banners for all budgets, large or small exist.

Entry form and information about treasure trail

IBS Treasure Trail

Connect with more IBS attendees by sponsoring the IBS Treasure Trail. Attendees receive a Treasure Trail card and are encouraged to enter to win daily cash prizes.

demonstration at the high performance building zone during 2019 builders' show

High Performance Building Zone (HPBZ)

At the last IBS, the HPBZ’s live building science demonstrations were seen by overflow crowds of more than 5,500 and were highly reviewed.

Exhibitor Hospitality Rooms

Exhibitor Hospitality Rooms

Located in the convention center, these rooms provide a quieter space to meet with clients, conduct focus groups, relax off of the show floor, showcase new products, etc.

Image of House Party sign

IBS House Party

One of the best ways to connect with the building industry is at the IBS House Party. This sponsorship is the ultimate way to make your company the center of attention!

group of eight men and women, standing side-by-side, smiling

Best of IBS Finalists

Be your best by connecting with the best! Stand out from the crowd with the Best of IBS Finalists marketing package.

Group of people posing for photo at concert

IBS Closing Spike Concert

More info coming soon!

People dancing at a bar

IBS Young Professionals Party (YPP)

You don't have to be a kid to have fun in Orlando. The IBS Young Professionals Party is where "kids at heart" get together for a night of fun! If your company wants to connect with future industry leaders, this is the sponsorship package for you.

Man looking at object

New Product Zone (NPZ)

The New Product Zone is favorably located at the entrance to the exhibit hall. This means that attendees can learn about your new product before they visit other booths. Stand out from the competition and display your product at the New Product Zone!

IBS Education Sponsorship

IBS Education

Education + Connection = IBS Education Sponsorship! Known for innovative programming and engaging speakers, sponsoring the IBS Education, will place your company at the forefront of thought leadership and among industry-leading brands.

two people reading books at ibs store

IBS Store

The IBS Store is one of the major destinations for IBS attendees and will be located centrally in the Exhibit Hall C lobby of the West Concourse

IBS Scholarship Program

IBS Scholarship Program

The IBS Scholarship Program is offered to a selected group of approximately twenty young (21-35 years old) NAHB members who are new to the industry.

People walking around exhibit booth

Start-Up Zone Sponsorship

More info coming soon!

Woman interacting with a jumbo touch screen

Home Tech Zone

The new Home Tech Zone will feature live demos and interactive experiences that explore the most in-demand home tech products. If you want to connect with an audience of smart home builders and innovators, this is your sponsorship!


Centrals @ IBS

55+ Central

55+ Housing Central

55+ Housing Central is the core of 55+ activity for attendees who are actively involved in developing communities for the nation’s boomer marketplace.

Remodeling Central

Remodeling Central

An NAHB Remodeling Central sponsorship provides you with unparalleled access to the key decision makers in this industry—and their impressive purchasing power.

Sales Central

Sales Central

Sales Central is the place where custom builders, developers and remodelers come together with sales managers, marketing directors, sales and marketing consultants, real estate agents and others in the marketing business.

Multifamily Central

Multifamily Central

Capitalize on the strong multifamily market by connecting with the powerful audience of apartment and condo developers, builders, owners and managers at IBS. 

The Design Central

Design Central

Design Central offers engagement opportunities with the powerful design niche within the home building industry—the specifiers. Your company will capture crucial mind share with residential design professionals.

Custom Building Central

Custom Building Central

Year after year, single family custom builders are the largest group of attendees at the IBS, with approximately 8,000 in attendance. 



Press Room Food Functions

IBS Press Room

Get your brand in front of the press by sponsoring the food functions in the shared DCW Press Room, OR supply thumb drives to the registered press at DCW.


IBS Credential Mailer

Pre-Registration Credential Mailer Packets

Pre-Registration Credential Mailer Envelope

The Pre-Reg Credential Mailer Envelope contains the materials attendees need to gain access to IBS events.

Credential Mailer Exhibitor Coupons

Credential Mailer Exhibitor Coupons

Exhibitor coupons are effectively used to promote product launches, booth giveaways and drive traffic to your booth.


IBS Attendee List Marketing

Direct Mail and Email Marketing

IBS Attendee Pre-Show Direct Mail & Email Lists

You can get your company’s message in front of pre-registered IBS attendees before they arrive in Orlando by using a pre-show direct mail or email list.

Mailbox on top of laptop keyboard

IBS Attendee Post-Show Direct Mail & Email Lists

Even after IBS ends, you can get your company’s message in front of registered attendees by using a post-show direct mail or email list.


Interested In A Sponsorship Opportunity? Contact Us!

Lynn Margiotta
AVP, Sponsorship Sales & Business Development
Exhibiting Companies: #, A-F
P: (202) 266-8685
(202) 253-7143
[email protected]         
Andrew Flank
AVP, Partnerships, Innovation & Affinity Programs
Multifamily Central & Production, Builders Executive Club
Exhibiting Companies: G-O
P: (202) 266-8059
(202) 441-6119
[email protected]
Michael Sutton 
Manager, Business Development
Video Production Needs
Exhibiting Companies: P-Z
P: (202) 266-8690
M: (240) 426-3994
[email protected]

Don Berey 
Manager, Sponsorship Sales
Young Pro Party, High Performance Building Zone, Remodeling Central, 55+ Central, Design Central
P: (202) 266-8208
M: (617) 780-5730
[email protected]
Robin Habberley
Manager, Business Development
Custom Central, Home Tech Zone
P: (202) 266-8051
M: (202) 615-3909
[email protected]
Brian Rosenthal
Manager, Marketing Operations
Sponsorship Operations, New Product Zone
P: (202) 266-8188
[email protected]
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  • 1201 15th St NW
    Washington, DC 20005

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