FEB 9-11, 2021

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Education + Expo Pass

Analytics Bootcamp: Grow Your Business With Data

REGISTRATION TYPE: IBS Full Registration or 1-Day Education Registration

SESSION TYPE: Tech Bytes Session More Info

LEVEL OF CONTENT: Intermediate More Info

WHO SHOULD ATTEND: Sales & Marketing Professionals, Manufacturers/Suppliers, Single Family Builders - All Types

TRACK: Sales & Marketing

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Education + Expo Pass

If we've learned anything from recent history, it's that things can change in an instant. That's why it's more important than ever to truly understand the critical metrics surrounding your business and how you can adjust quickly, if needed. This Tech Bytes session will walk you through the measurements and analytics you need to drive success and shift your business in today's climate. From understanding how to track each metric, to where to find it in Google Analytics, you'll walk away understanding benchmarks in key areas that you can use to make decisions, grow your business and get results.

  • Learn how to track and measure key metrics that can help you make better marketing decisions.
  • Understand benchmark metrics for the most important marketing channels, and learn how you stack up to others in the building industry.
  • Gain tips and tricks for using Google Analytics so you're getting the whole picture.

Participants must be registered for an Education + Expo Pass package or a 1-Day Education + Expo Pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis. Already registered? If you have already purchased your expo pass you can still purchase IBS Education by logging in to your registration using either your Confirmation ID and Last Name OR an Email Address and Password, then select “Upgrade Registration” on the menu page.

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  • 1201 15th St NW
    Washington, DC 20005

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