New Tradition Homes Vancouver, Washington
Laura Hanson is the Marketing Manager for New Tradition Homes, a family-owned company that has grown to be the largest private builder in Washington State known for their nationally award-winning energy efficient homes. Now with the organization for over 14 years, Laura spent 3 years on the sales floor before making a transition to oversee the marketing department. In her current role she has brought technology into the sales process and has implemented a successful online sales program and CRM system. Laura also designs and merchandizes their many model homes and sales centers. She earned a Bachelor’s Degree in Communication and Public Relations from Western Washington University and has a passion for marketing and messaging. As the daughter of a builder, Laura carries on a deep-rooted love for the home building industry. She is a Mentor with the Teach One to Lead One program, and in her free time you can find her cooking, gardening, traveling and enjoying all the outdoor adventures her home in the Pacific Northwest has to offer with her husband and son.
Where you can find Laura Hanson during IBS: Humanizing the Virtual World: The (Un)Conventional Approach to Creating Relationships