What It's About:
Whether you are meticulously vetting your design selections or allowing your consumers to have the ultimate in choice, a curated collection of consumer-preferred included and optional products is critical to your success. Two of the country’s top design-focused firms have done their homework and scoured the show floor on Day One at IBS. Don’t miss this rapid-fire presentation of trends, booth suggestions and new products that will help differentiate you from the competition in all the right places.
Dawn Duhamel of Possibilities for Design is a homebuilding veteran with over 30 years in the industry. From managing big builder sales and marketing teams to enhancing the positioning of national interior design firms, Dawn has visited over 1,000 model homes from coast to coast. She looks for ideas and experiences that translate into consumer joy.
Jane Meagher is the President of Success Strategies, and a home building strategist focused on design studios. Jane has consulted with hundreds of builders on best practices within the sales, design studio, and marketing departments of homebuilding businesses, ultimately increasing operational efficiencies and per-home revenue and improving the quality of the customer experience.
How to Participate:
Access is limited to director-level positions and above from the Nation's top 200 home building companies, as defined in the Housing Giants or Builder 200 list.