JAN 31-FEB 2, 2023

Sales Central Products & Services

Thank you to the sponsors of Sales Central. These important partners to NAHB have made it possible to provide this dedicated networking and learning space for new home sales and marketing professionals.

Visit Sales Central to expand your network, learn new insights from industry experts and develop new sales and marketing strategies.

Platinum Sponsor

For more than 20 years, Avid Ratings has helped thousands of builders strengthen their reputations and sell more homes to more satisfied homebuyers. Avid uses a series of surveys that allow you to measure, monitor & optimize the homebuyer experience, creating loyal brand advocates along the way. Leverage our marketing capabilities to transform your reviews into positive awareness.

Super Sales Rally Sponsor

Build with Confidence: When your buyers’ home financing is in place, you can build and sell more homes. Help your customers gain peace of mind in today’s market with a locked-in rate. We'll work with you to find the loan options that meet buyers’ needs for where they are in life. Wells Fargo Home Mortgage is an Equal Housing Lender. NMLSR ID 399801

Gold Sponsor

At BDX, our team of experts sets us apart. For over 20 years, we’ve helped builders of every size successfully market their new home communities.

We work with over 1300 builders to create successful digital marketing programs. Our professionals are experts in the latest technology, marketing, and industry trends.

There's a reason why Lasso is the #1 CRM solution for new home sales and marketing. Since 2005, our sole mission has been to help home builders, developers, and sales agencies sell more homes – faster, easier, more profitably. We do that by providing CRM software that radically improves lead management and converts more prospects to buyers.

In fact, those who use Lasso's built-in sales processes have seen up to a 316% increase in lead conversion rates. Online Sales Counselors who use Lasso to capture, track and nurture online leads can contribute up to 40% of total company sales. We are built for the way people buy and sell new homes today.

Lasso is used on thousands of diverse residential developments including single family and master-planned communities, urban high-rise condominiums, suburban town homes, and global destination resorts. The software is designed for ease of use and rapid deployment to maximize each client's ROI while reducing their technology and financial risk. For more information, or to schedule a demo, visit LassoCRM.com/Demo.

Your Real Estate Engagement Platform for Self-Tours and Sales Enablement

Empower prospects to tour safely and independently - and much more. See what NterNow can do for you!

  • Prospects tour homes on-demand, or on their own schedule.
  • Tour even if no one is onsite, during any daylight hours.
  • Sales agents can handle multiple communities and provide remote access.
  • Prospects can access tours through mobile devices or builder websites.
  • You capture valuable contact information to build relationships & pipeline.
  • Solutions for smart homes and non-connected homes - no WiFi needed!

Today's prospects demand DIY service!

  • They want to do more than peer in windows of locked new homes – they want in!
  • Over 20% of prospects drive through communities before or after traditional sales center hours.
  • They drive-by homes on their timetable long before they contact an agent.
  • They want to visit a sales center only when THEY are ready to make a decision or need advice.
  • Almost half start driving by homes within the first week of internet home shopping!
Charging Locker Sponsor

Own your market. Tap into the lucrative real estate sector and carve out a custom space for your business online with .realestate website address. It’s the surefire way to own your market category, lead in your target location(s), and expand business in your vertical.

Supporting Sponsor

Group Two is a full service marketing partner specializing in home builder solutions for many of America's most successful builders. Through strategic planning, brand development, and digital marketing, Group Two sets builders apart from the competition and drives buyers to their door. With over 50 years of experience in new home marketing, Group Two understands builder challenges and the strategy needed for increased sales, profits and overall success. Connect with them to connect with buyers! grouptwo.com

Sales and Marketing Exhibitors at IBS

The following exhibitors at IBS feature products or services to help you sell and market your new homes.

For more information on how you can partner with the NAHB Sales & Marketing Council, please contact Robin Habberley at [email protected] or 202-266-8051.

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  • 1201 15th St NW
    Washington, DC 20005

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