General Finishes
Booth C9141
General Finishes has been serving the wood coatings industry since 1928, during which time we have become a well-known leader in water-based formulations. We have evolved our water-coatings technology to meet the ever-changing needs of the industry—the most recent introduction being "renewable resources" to wood coatings. These VOC-free ingredients incorporate vegetable fibers and oils from crops like corn, soybeans, wheat, cotton, etc. to replace older petroleum technology.
GF’s newly trademarked ENDURO professional/industrial wood coatings are today’s Gold Standard for Professional Water-Based Finishes. ENDURO has a complete arsenal of stains and coatings to cater to all finishing substrates including wood, MDF/HDF, fiberglass, powder coatings, and pre-primed metal.
GF offers custom, application-specific product formulations for your venue, no matter what method you use for coating: curtain, vacuum, roll, and reciprocating. All our coatings meet or exceed KCMA specifications, and our coatings are VOC-compliant in all states. Manufactured proudly in the USA, our products are available for same day shipping. We are big enough to deliver substantial results and small enough to provide exceptional service that big businesses cannot match.
Deep Base Undercoat
Enduro Deep Base Undercoat is a water-based primer for professional and OEM use, suitable for tinting and applicable to raw wood, MDF, and existing finishes.-
Retail Product Catalog
Show MoreGeneral Finishes offers water, oil, and maintenance finishes that meet the needs of homeowners, woodworkers, and DIY’ers.
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Industrial Product Catalog
Show MoreGeneral Finishes industrial/professional Enduro Water-based Tintable coatings are ideally qualified for OEM production, which requires functional properties that are essential to the performance and durability of industrial, transportation, and durable consumer products. In addition to our line of stock Enduro finishes, General Finishes can custom-make coatings for your specific OEM objectives.
General Finishes offers a wide variety of stains and finishes for wood products… it has been our primary focus dating back to 1928.
In today’s market, where product changes are creating challenges, we thrive on the opportunity to develop new technologies. General Finishes has an advantage due to our unique business model, small enough to adapt quickly but capable of handling any business volume.
Join us at IBS to see our new products.
- Coatings
- Finishes
- Green Building Products & Services
- Paints, Varnishes, Stains and Enamels
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