Interrupt Sylvania, Ohio

Sandy’s knowledge set and perspectives come from 30 years of business and marketing leadership including senior roles at Goodyear and American Greetings and strategic insights consulting to top players across a wide variety of businesses, industries and categories. Sandy is a blend of economist, researcher and business strategist. He has a knack for developing the unique insights and solutions to clients' challenging questions that define differentiating and sustainable strategies that capture the optimized value in the marketplace. As the Director of Strategic Insights at Interrupt, Sandy is accountable for understanding client needs and objectives and efficiently producing fact-based, actionable insights that accurately frame strategic issues. Interrupt’s Strategic Insights team leverages a wide range of research methodologies. While good data is important, it’s the analysis, triangulation and connecting dots that leads to game-changing insights. Prior to putting 100% of his focus on building materials, construction and remodeling (7 years ago), Sandy delivered strategic insights to clients including Avery Dennison, Boston Consulting Group, Cleveland Indians, Day-Glo, the Department of Defense (DeCA), the Department of Justice (Civil Rights Div.), eBay, KeyBank, Lowe's Home Improvement, Lubrizol, Moen, NCAA, Nestle, Oatey, Sam's Club, Tarkett/Johnsonite and others. Interrupt is an industry-leading branding, strategic marketing and advertising firm focused exclusively on building materials, home improvement and home enjoyment. Given our industry focus, Interrupt is differentiated by our deep understanding of the channels in which our clients go-to-market and in helping drive key audiences into action.