Group two Philadelphia, Pennsylvania
Mollie Elkman is the owner and president of Group Two, a full-service marketing partner for home builders. By focusing specifically on housing, Group Two understands the industry and is specialized in connecting builders with future homeowners. With a complete range of creative and technical capabilities, the team weaves the builder's unique brand story throughout every buyer touchpoint to build trust and guide buyers all the way to the builders door... and then on to the door of their new home. With a deep understanding of new home marketing and a forward-thinking approach, Mollie has helped continue to keep Group Two at the forefront of the industry for over 50 years. She has shared her thoughts with thousands across the housing industry, including business owners, builders, and sales and marketing professionals. Mollie is the author of the best selling children's book, The House that She Built. She is passionate about proactively sharing the successes of those in housing in order to diversify and grow the number of people in the skilled trades. She also does this as the co-host and co-creator of Building Perspective, a podcast which promotes conversation and continued education around residential construction.
Where you can find Mollie Elkman during IBS:
The Experience: Creating a VIP Total Customer Experience