Feb 17-19, 2026 | ORLANDO, FL
Feb 17-19, 2026
ORLANDO, FL

Membership Learning Lab - Mastering Meta: Paid Social Strategies for HBAs

Wednesday, February 26 | 2:00 - 3:00 PM
LVCC - North 210

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    What It's About

    Unlock the full potential of your HBA’s Facebook and Instagram accounts with this comprehensive workshop focused on Meta social media advertising. In this hands-on session, we will demystify paid social media strategies, offer up best practices and dive into audience targeting while showing you how to budget for ad spending and track your results.

    Presented by Lauren Games, Senior Manager, Membership Marketing – NAHB

    How to Participate

    EOs and HBA staff can show their IBS registration at the door for entry.

    Speakers

    Presenters

    Details

    Registration Type
    IBS registrants that are part of an HBA staff
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