Jam(b) Session: Engage & Keep Prospects Happy Top of Funnel to Bottom
Tuesday, February 27 | 2:00 - 3:00 PM
LVCC - IBS Learning Lab - West 232
What It's About
How do buyers find you? When do they want your help? What does it mean to bring in top of the funnel prospects versus ready to buy? How do you handle different lead channels? In an increasingly complicated sales and marketing environment, these age-old questions are more challenging than ever and often have more than one right answer! This free-flowing Jam(b) session brings together outside-the-box builders and top sales and marketing experts to discuss, debate and share their strategies for great branding, lead management, customer experience and more. Hear real-world success stories (along with a few flops), ask questions about your particular scenario and even come up on stage to join the conversation and share you insights. We’ll ask and answer all the right questions for perfecting your customer engagement and providing predictable and repeatable sales results.
What You’ll Learn
- Identify best practices for branding, lead generation and lead handling.
- See how successful builders work to create a stellar customer journey.
- Discuss real-work prospecting and engagement strategies with industry experts and peers.