Feb 25 - 27, 2025 | Las Vegas, NV
Feb 25 - 27, 2025

Jam(b) Session: Engage & Keep Prospects Happy Top of Funnel to Bottom

Tuesday, February 27 | 2:00 - 3:00 PM
LVCC - Learning Labs - West 232

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  • What It's About
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    What It's About

    How do buyers find you? When do they want your help? What does it mean to bring in top of the funnel prospects versus ready to buy? How do you handle different lead channels? In an increasingly complicated sales and marketing environment, these age-old questions are more challenging than ever and often have more than one right answer! This free-flowing Jam(b) session brings together outside-the-box builders and top sales and marketing experts to discuss, debate and share their strategies for great branding, lead management, customer experience and more. Hear real-world success stories (along with a few flops), ask questions about your particular scenario and even come up on stage to join the conversation and share you insights. We’ll ask and answer all the right questions for perfecting your customer engagement and providing predictable and repeatable sales results.

    What You’ll Learn

    • Identify best practices for branding, lead generation and lead handling.
    • See how successful builders work to create a stellar customer journey.
    • Discuss real-work prospecting and engagement strategies with industry experts and peers.

    How to Attend

    Participants must be registered for an Expo + Education pass. Seating for sessions will be on a first-come, first-served basis.


    Picture of Leah Fellows
    Blue Gypsy Inc.
    Picture of Jennifer Cooper
    Evolution Marketing
    Picture of Rob Krohn
    Epcon Communities
    Picture of Wade Miller
    Copper Builders
    Picture of Jeff Schneider


    Registration Type
    Expo+Education Pass
    Sales & Marketing
    Learning Lab
    Level of Content
    Who Should Attend
    Sales & Marketing Professionals, Single Family Builders - All Types

    Continuing Education
    NAHB - 1.00 CE hour(s)
    NKBA - 0.100 CEU(s)
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