LOCATION: LVCC - North 262
REGISTRATION TYPE: IBS Full Registration or 1-Day Education Registration
SESSION TYPE: Building Knowledge Session
LEVEL OF CONTENT: Advanced
WHO SHOULD ATTEND: Single Family - Custom, Remodelers, Single Family - Small Volume Builders
TRACK: Custom Building & Remodeling
Customer selections: they’re the #1 point of stress, complaints and unpredictability for any custom builder or remodeler. But that’s just the nature of the beast, right? Not so fast! Recent psychology research can guide us into understanding how buyers make decisions, how people are influenced by social cues and how custom builders and remodelers can better manage the client selections process. In this session, we’ll use these research findings to show you how to slash the chaos from your selections process and turn it from pain to profit. THIS IS A REPEAT OF THE SESSION BEING OFFERED ON WEDNESDAY, JANUARY 22, FROM 10:15-11:15 AM IN ROOM N253.
Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis.
NAHB - 1.00 CE hour(s), NKBA - 0.1 CEU(s)