FEB 8-10, 2022

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Calendly & Facetime & Zoom, Oh My: Tech Tools to Navigate Today’s Shopping Experience

SESSION TYPE: Tech Bytes Session More Info

VIRTUAL FORMAT: On-Demand More Info

LEVEL OF CONTENT: Intermediate More Info

WHO SHOULD ATTEND: Sales & Marketing Professionals, Single Family Builders - All Types, 55+ Housing Builders and Developers

TRACK: Sales & Marketing

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COVID-19 changed the home building industry in multiple ways, including speeding up the digitalization of the home buying process. States that had outdated laws and rules about the closing process suddenly lifted those restrictions, and home buyers and builders alike were forced to jump headfirst into video calls and tours. It is now possible, and even preferable, for people to buy a new home without ever having stepped foot in it. During this Tech Bytes session, learn the new online shopping expectations of buyers, and understand ways your business can best utilize the digital tools available to interact and communicate with new home buyers.

  • Gain a better understanding of your online presence and marketing to be able to engage with your customers more effectively.
  • Explore the preferences of todays home buyers that are a direct result of social distancing practices.
  • Identify how best to incorporate digital tools, such as Calendly, Facetime, Zoom and video, onto your website to communicate with potential buyers.

Open to all registered IBSx attendees. Click on "Get Video" and use your confirmation ID and Last Name to view the replay.

Continuing Education

NAHB - 0.50 CE hour(s), NKBA - 0.050 CEU(s)

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  • 1201 15th St NW
    Washington, DC 20005

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