FEB 8-10, 2022

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Today’s Design Studio Customer Experience

Wednesday, February 10 | 12:30 - 1:15 PM EST

SESSION TYPE: Building Knowledge session: Semi-Live More Info

VIRTUAL FORMAT: On-Demand More Info

LEVEL OF CONTENT: Intermediate More Info

WHO SHOULD ATTEND: Single Family Builders - All Types, Sales & Marketing Professionals, 55+ Housing Builders and Developers

TRACK: Sales & Marketing

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With at least a part of the selections experience now virtual, buyers are relying more on technology and the design consultant’s recommendations for coordinating products that meet their lifestyle needs and design preferences. This session will discuss changes to the design studio customer experience, and the builder’s operations, as they adapt to include a virtual design studio component. Review best practices for virtual appointments that deliver results without overwhelming buyers, and how to incorporate online shopping prior to the appointment. Learn how you can incorporate new tools and develop essential presentation skills, while ensuring that buying cycle time isn’t increasing and option sales and customer experience aren’t decreasing

  • Learn tips for successfully operating design studios that combine in-person, online and virtual components while maintaining options revenue and cycle time.
  • Identify ways for keeping emotional connections with buyers and how to delight them through the new virtual selections experience.
  • Develop essential skills for being a design consultant today, and learn how to guide buyers with authority, compassion, expertise and strength.
  • Learn ways to successfully guide your team and buyers through the personal selection experience.

Open to all registered IBSx attendees. Click on "Get Video" and use your confirmation ID and Last Name to view the replay.

Continuing Education

NAHB - 0.75 CE hour(s), NKBA - 0.075 CEU(s)

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  • 1201 15th St NW
    Washington, DC 20005

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