Feb 17-19, 2026 | ORLANDO, FL
Feb 17-19, 2026
ORLANDO, FL

10 Strategies to Build Buyer Confidence & Cut Cancelations In Uncertain Times

Tuesday, February 17 | 4:00 - 5:00 PM
OCCC - West 315A

  • What It's About
  • What You'll Learn
  • How to Attend
  • Speakers
  • Details
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    What It's About

    When uncertainty is high, customer confidence can make or break a sale, especially when it’s the biggest purchase of their lives. This session delivers the 10 proven strategies builders are using right now to boost buyer certainty, reduce cancelations and create a smoother customer journey. Industry experts will share their top ‘service certainty’ tactics and implementation strategies for each step in the sales and construction process. Expect actionable insights, powerful builder examples and a candid Q&A where your challenges shape the conversation. If you’re looking to improve the buyer experience and protect your pipeline, don’t miss this one.

    What You’ll Learn

    • Learn what service certainty is and how important it is to the customer experience.
    • Identify real-world strategies to create service certainty with new homebuyers across marketing, sales, construction and customer care.
    • Take away 10 key strategies/best practices to improve your business.
    • Explore the strategies and results from a regional builder who has implemented these ideas into his business.

    How to Attend

    Participants must be registered for an Expo + Education pass. Seating for sessions will be on a first-come, first-served basis.

    Speakers

    Picture of Ryan Cantrell
    Trendsetter Homes LLC
    Picture of Paul Cardis
    On3, Inc.
    Picture of Camille Jenkins
    Camille's Keys LLC

    Details

    Registration Type
    Expo+Education Pass
    Track
    Sales & Marketing
    Format
    Building Knowledge Session
    Level of Content
    Advanced
    Who Should Attend
    Multifamily Builders & Developers, Remodelers, Single Family Builders - All Types
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