Feb 27 - 29, 2024 | Las Vegas, NV
Feb 27 - 29, 2024


Build Your Brand, Grow the Industry Through DEI Initiatives (Qualified Attendees Only)

Tuesday, January 31 | 11:00 - 11:30 AM
LVCC - IBS Production Builder Executive Club - North 255

What It’s About

Today's buyer cares about corporate social responsibility more than ever before. Over 70% of consumers want to be informed about the social impact of brands they support and use this information to make purchasing decisions. Join Mollie Elkman and Barry Rutenberg as they discuss and share examples of how industry-leading companies have embraced The House That She Built initiative to recruit the next generation of workers while simultaneously demonstrating they are a company that today's buyers can be proud to build with.

How to Participate

Admittance to the Executive Club is limited to senior-level staff (director level and above) of the nation's 250 largest single-family home-building companies, based on the 2022 Housing Giants or Builder 200 rankings. Attendance is free, but an IBS Registration is required.


Registration Type


Picture of Barry Rutenburg

Barry Rutenburg


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