Viera Builders Rockledge, Florida

Felicia Berry is an award-winning Online Sales Counselor and licensed real estate professional with Viera Builders, where she combines nearly two decades of marketing experience with a deep passion for customer connection and innovation. Known for her data-driven yet people-first approach, Felicia specializes in leveraging technology—particularly AI—to enhance the buyer journey while preserving the empathy and personalization that define exceptional sales experiences. Throughout her career, Felicia has become a recognized thought leader in the homebuilding industry, frequently sharing insights on AI, analytics, and relationship-based selling. She is celebrated for her ability to translate complex tools into practical, human-centered strategies that empower sales teams, elevate performance, and build trust with today’s buyers. Felicia’s work extends beyond the sales floor through industry speaking engagements, podcasts, and community involvement, where she is a strong advocate for professional growth, collaboration, and leadership—especially for women in homebuilding. Her approach reflects a belief that technology works best when paired with empathy, intention, and authenticity. Notable Achievements & Recognition Silver Award Winner, Online Sales Counselor of the Year – The Nationals® (2024 & 2025) Top 100 Most Influential Women in Florida (2025) ECI Lasso Ambassador, contributing thought leadership on analytics and performance optimization Featured guest on multiple industry podcasts, including Anewgo and Home Builders Digital Marketing Invited speaker at industry events on AI, empathy, and modern sales strategy