Kelly Primeau
MIrm
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Kelly Primeau
MIrm
CEA Marketing Clearwater, Florida
Kelly Primeau is an award-winning marketing strategist, fractional CMO, and dynamic speaker with over 26 years of experience helping brands grow, scale, and stand out. As the founder of CEA Marketing and Second Sol Studios, Kelly has led high-impact campaigns for national brands like Pulte Homes, DR Horton, K. Hovnanian Homes, and Taylor Morrison, as well as for master-planned community leaders like Metro Development Group and Metro Places. Her work has earned over 120 marketing awards, including top honors from the Aurora Awards and NAHB Nationals, and more than 100 wins from the Tampa Bay Builders Association for excellence in branding, digital strategy, social media, events, and video. While Kelly’s résumé includes some of the most recognized names in real estate and development, her passion lies in helping small and regional builders and developers scale confidently. She is the author of Future-Proof Residential Marketing: Stand Out, Sell More, and Scale Your Business, a guide for marketers and builders navigating a slower market and changing buyer expectations. She leads AI Marketing Workshops and her signature Ultimate Marketing Kickstart Course, empowering entrepreneurs and in-house teams to build innovative, scalable, and story-driven strategies. Whether on stage, on camera, or in the studio, Kelly brings energy, empathy, and real-world expertise that helps audiences take action and elevate their brand.
Where you can find Kelly Primeau during IBS:
Future-Proof Your Funnel: Brand, Media, AI & More to Keep (Cautious) Leads Moving