FEB 25 - 27, 2025 | Las Vegas, NV
FEB 25 - 27, 2025
LAS VEGAS, NV

IBS Product Email

The IBS Product Email is sent to IBS attendees four times before the Show. Last year, NAHB sent more than 90,000 IBS Product Emails (total from all four deployments). The delivery rate averaged 99%, the open rate averaged 45%, and the click rate averaged 7%. IBS Product Emails start being sent in January 2024.

Promotional Investment


Fixed first position

$6,000

Fixed second position

$5,750

Fixed third position

$5,500

Fixed fourth position

$5,250

Standard rotating position

$5,000

Rotating position, emails #2, #3, and #4

$4,500

Rotating position, emails #3 and #4

$4,000

Rotating position, email #4

$3,500

Interested In A Sponsorship Opportunity? Contact Us!

Lynn Margiotta
VP, Sponsorship & Advertising Sales
Custom Packages for IBS and Production Builders Executive Club
Exhibiting Companies: Key Accounts
P: (202) 266-8685
M: (202) 253-7143
[email protected]

Cheryl Lewis
Manager, Business Development
Craft Techniques Zone, Construction Performance Zone, Remodeling Central, Design Central, Best in American Living Awards
Exhibiting Companies: #, A-C
P: (202) 266-8208
[email protected]

Robin Habberley
Director, Business Development
Sales Central, Multifamily Central, The Nationals Awards
Exhibiting Companies: D-F
P: (202) 266-8051
M: (202) 615-3909
[email protected]

Kim Friedman
Manager, Business Development
Professional Women in Building
Exhibiting Companies: G-O
P: (202) 266-8059
M: (317) 340-4702
[email protected]

Michael Sutton
Manager, Business Development
Video Production Needs, Custom Building Central, 55+ Central
Exhibiting Companies: P-Z
P: (202) 266-8690
M: (240) 426-3994
[email protected]

Brian Rosenthal
Senior Manager, Sponsorship Operations
New Product Zone and Sponsorship Operations
P: (202) 266-8188
[email protected]


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