IBS Product Email
The IBS Product Email is sent to IBS attendees four times before the Show. Promote your latest innovation in this high-performing email campaign. IBS Product Emails start being sent in January 2026. Here are the last year's stats:
2025 Product Email Results:
- Total Sent: 123,846
- Total Open: 65,456
- Total Clicks: 5,909
- Average Open Rate: 54.2%
- Average Click Rate: 4.85%
|
Promotional Investment |
|
|---|---|
|
Fixed first position |
$7,000 |
|
Fixed second position |
$6,750 |
|
Fixed third position |
$6,500 |
|
Fixed fourth position |
$6,250 |
|
Standard rotating position |
$6,000 |
|
Rotating position, emails #2, #3, and #4 |
$5,500 |
|
Rotating position, emails #3 and #4 |
$5,000 |
|
Rotating position, email #4 |
$4,500 |
| Interested In A Sponsorship Opportunity? Contact Us! | ||
| Lynn Margiotta VP, Business Development Custom Packages for IBS and Production Builders Executive Club Exhibiting Companies: Key Accounts P: (202) 266-8685 M: (202) 253-7143 [email protected] | Robin Habberley Director, Business Development Design Central, Sales Central, Multifamily Central, The Nationals Awards, and Best in American Living Awards P: (202) 266-8051 M: (202) 615-3909 [email protected] | Cheryl Lewis Manager, Business Development Craft Techniques Zone, Construction Performance Zone, Building Science Symposium (Pre-Show), Remodeling Central, and Building Systems Council Lounge Exhibiting Companies: #, A-F P: (202) 266-8208 [email protected] |
Kim Friedman | Michael Sutton | Brian Rosenthal Senior Manager, Sponsorship Operations New Product Zone and Sponsorship Operations P: (202) 266-8188 [email protected] |
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