FEB 8-10, 2022

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Shift Happens, Have You? Rethinking Your Marketing & Sales Strategies

Friday, February 12 | 12:00 - 12:45 PM EST

SESSION TYPE: Building Knowledge session: Semi-Live More Info

VIRTUAL FORMAT: On-Demand More Info

LEVEL OF CONTENT: Advanced More Info

WHO SHOULD ATTEND: Sales & Marketing Professionals

TRACK: Sales & Marketing

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Speaker Handouts and Other Documents

Selling and marketing new homes has changed more in the last 12 months than it has over the previous 50. The housing industry has been launched into a massive shift, and the choice is to either embrace new ways of selling and marketing or be replaced by those who will. In this advanced session, understand how to shift your marketing strategy, mindset and sales processes in order to thrive in any market. Drawing from data-backed examples, you’ll learn how to adjust your messaging, accept necessary strategy changes and push your traffic, leads and sales into overdrive.

  • Learn how to adjust messaging and calls-to-action based on conditions.
  • Determine how to get into the right mindset, limit negative self-talk and tap into intrinsic motivation in order to accept necessary strategy changes.
  • Acquire fresh sales tactics to help you exceed sales goals and create significant profits, building and sustaining a competitive advantage.

Open to all registered IBSx attendees. Click on "Get Video" and use your confirmation ID and Last Name to view the replay.

Continuing Education

NAHB - 0.75 CE hour(s), NKBA - 0.075 CEU(s)

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  • 1201 15th St NW
    Washington, DC 20005

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