Jam(b) Session: Home Building's Trends, Topics & Trepidations To Watch
Wednesday, February 28 | 4:00 - 5:00 PM
LVCC - Learning Labs - West 232
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What It's About
What will be driving the market in various specialty segments of the industry in 2024? Join us for this Jam(b) Session featuring insiders from sales, multifamily, 55+ and remodeling as they share data insights, emerging trends and predictions for the coming year. Topics include: Gen X vs. Boomers in the 55+ market, latest remodel trends and data, changing our marketing strategies for the “new economy”, what’s on the horizon for the multifamily and built-for-rent, and much more. Bring your questions for this expert group of panelists and leave with the insights you need to get ahead in your local market.
What You’ll Learn
- Explore data highlighting the different wants and needs the new 55+ consumer, Gen X, has as compared to the traditional Boomer consumer.
- Understand trends in product type, design and in-demand locations for multifamily and built-for-rent developments.
- Discover data-supported remodeling trends and how consumers are using the post-covid market to adapt and update their homes instead of making a move.
- Learn how marketing and sales strategies should be shifted to keep customers engaged as we face a new economy of rising interest rates and housing affordability challenges.
How to Attend
Participants must be registered for an Expo + Education pass. Seating for sessions will be on a first-come, first-served basis.
Speakers
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Arabic
Chinese
French
German
Italian
Japanese
Korean
Portuguese
Russian
Spanish