Feb 25 - 27, 2025 | Las Vegas, NV
Feb 25 - 27, 2025

Understanding Boomer Buying Preferences to Create Customized Living Spaces

Wednesday, February 28 | 11:15 - 11:45 AM
LVCC - 55+ Housing Central - West 308

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    What It's About

    The secret to uncovering new and exciting ideas in 55+ housing design is all about bringing the homebuyer's voice into the design process. Discover data from the latest America at Home Study on what buyers want and are willing to pay for in a home. A market research expert and architect will break down the Boomer generation into distinct segments, discussing what matters in a home to each to reveal how these insights translate into targeted designs and floor plans.

    How to Attend

    Open to all IBS registrants.


    Picture of Belinda Sward
    Strategic Solutions Alliance
    Picture of Darian Wagner
    DAHLIN Architecture | Planning | Interiors


    Registration Type
    Any IBS Registration
    55+ Housing Central
    Level of Content
    Who Should Attend
    55+ Housing Builders and Developers, Designers, Architects, Engineers & Planners

    Continuing Education
    NAHB - 0.50 CE hour(s)
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