Feb 17-19, 2026 | ORLANDO, FL
Feb 17-19, 2026
ORLANDO, FL

Build a Brand That Sells: Marketing Strategy for High-End Remodels

Wednesday, February 18 | 1:45 - 2:15 PM

  • What It's About
  • How to Attend
  • Speakers
  • Details
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    What It's About

    Led by a seasoned remodeler and custom builder, the presentation offers proven strategies for crafting a brand that attracts premium clients, builds trust, and supports higher-margin work—without aggressive sales tactics. Learn to clarify your brand message, use content to establish authority, and implement a focused marketing strategy that pre-qualifies leads and sets expectations. Through actionable steps and real-world examples, you’ll get the practical guidance to set your brand apart and grow in today’s competitive, high-end market.

    How to Attend

    Open to all IBS registrants.

    Speakers

    Picture of Brad Robinson
    Bradford Custom Homes & Remodeling

    Details

    Registration Type
    Any IBS Registration
    Central/Zone
    Remodeling Central
    Format
    Individual Speaker
    Level of Content
    Intermediate
    Who Should Attend
    Remodelers, Sales & Marketing Professionals
    © 2025 National Association of Home Builders of the United States. All rights reserved.
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