Course Info

Course Info
Building Knowledge Session All Access Education

What Buyers Want in 2027: Home Trends, Buyer Preferences & Most Likely Features

Date & Time Coming

What do buyers want in their next home, what will they compromise on to afford it and which features are builders most likely to deliver in 2027? Dive into the latest NAHB research on buyer preferences, including the most wanted kitchen, bath, outdoor, technology and community features, along with the trade-offs buyers will make between cosmetic and efficiency upgrades. Compare those preferences with the characteristics of homes being built today and what builders expect to include next. Then see the trends come to life through real-world examples from recent BALA award-winning homes and communities.

  • Identify buyers most wanted home and community features and the compromises they will accept to improve affordability.
  • Uncover the latest trends in new home characteristics and features builders are likely to include in their projects in 2027.
  • Visualize emerging trends in home design, materials and communities through real-world examples from award-winning projects.

Picture of Rose Quint
National Association of Home Builders (NAHB)
Picture of Donald Ruthroff
Design Story Spaces

Registration Type
Expo+Education Pass
Track
Research & Trends
Format
Building Knowledge Session
Level of Content
Advanced
Who Should Attend
Designers, Architects, Engineers & Planners, Sales & Marketing Professionals, Single Family Builders - All Types
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