FEB 8-10, 2022

Scott Stroud

Scott Stroud

Builder Radio Media Network Somerset, KY

Scott Stroud began his career marketing and selling new homes in his hometown of Louisville KY in 1980. In 1993 Scott was appointed VP of Marketing and Sales for Jim Barna Log Systems and over the next 10 years helped that company grow sales from $6 million to over $32 million in annual revenues, and has since consulted with sales and marketing organizations across the country. He is active in the Building Systems Council of the NAHB, and has been a regular speaker at the annual International Builders Show, the Modular Housing Institute's Congress & Expo, Structural Insulated Panel Association, Timber Framers Business Council, and others. He is co-author of two books on marketing and sales, the latest being Managing Your Business with 7 Key Numbers: Making Business Management Easy, scheduled for release in late 2014. In 2006 Scott teamed up with the late Jerry Rouleau to create BuilderRadio.com, a weekly podcast and blog focusing on marketing ideas for the housing industry. A major focus today is in the use of marketing automation systems to better attract, capture and convert leads into the sales funnel. Scott is an Infusionsoft Certified Partner and helps design and implement campaigns that develop more sales, more quickly. Scott lives with his wife, Melanie, on the shores of beautiful Lake Cumberland in Somerset, KY. If he's not at his desk, you can probably find him floating lazily by a waterfall with a good book.

Where you can find Scott Stroud during IBS:

From Prospects to Profits: A Systemized Process for Sales Success
Wednesday, February 9 | 9:15 - 10:15 AM EST

Lessons from the Offsite Industry: Promotion & PR That Drives Business
Wednesday, February 9 | 8:00 - 8:30 AM EST

The Custom Builder’s Guide to Sustainable, Profitable Business Strategy
Thursday, February 10 | 9:15 - 10:15 AM EST

Up Close with Scott Stroud, Jim Pitcher & Erik Cofield
Thursday, February 10 | 10:30 - 11:00 AM EST

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  • 1201 15th St NW
    Washington, DC 20005

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