Genevieve Benson
LEED AP, ProBuilder Forty Under 40

Genevieve Benson
LEED AP, ProBuilder Forty Under 40
Milesbrand Denver, Colorado
Genevieve Benson is a Colorado native with a deep passion for creativity, placemaking, and collaboration. As the Director of Strategic Partnerships for Milesbrand, the most awarded branding agency in the real estate industry, she brings over a decade of experience in sales and marketing. Genevieve partners with homebuilders and developers across the country to uncover brand opportunities and deliver customized marketing solutions that drive awareness, engagement, and revenue for residential communities. Her leadership and contributions in the industry earned her national recognition, including being named a ProBuilder Forty Under 40 honoree during her time at Milesbrand. Genevieve is a frequent speaker at both local and national industry conferences, where she shares best practices on branding, marketing strategy, and buyer engagement. She serves as an advisory board member for the Professional Women in Building Council and contributes regularly to conversations around innovation in homebuilder marketing. An active voice in the real estate branding community, Genevieve engages more than 5,000 followers on LinkedIn by sharing insights and examples on content development, storytelling, and modern buyer experiences. She lives in Denver with her husband and two daughters and enjoys spending weekends exploring the Colorado mountains with her family.
Where you can find Genevieve Benson during IBS:
Reimagining the Buyer Journey: Builder Lessons from Fashion, Tech & Hospitality