Denise Lones

Denise Lones brings 30+ years of real estate and new home sales expertise to every stage, training room, and blueprint. Her specialties - strategic marketing, business analysis, branding, and product development - have helped builders, developers, and sales professionals reach unprecedented levels of success. In 2011, Denise was named one of Inman News' 100 Most Influential Real Estate Leaders. She holds the M.I.R.M. designation from the NAHB - the top achievement in new home marketing - along with the CMP and Master CSP designations, and is a certified CSP and IRM instructor. She serves on the NAHB National Design Committee, the 55+ Housing Industry Council Board of Trustees, and the Washington State Legislative Policy Committee, and chairs her local Professional Women in Homebuilding chapter. Her latest development, Muirfield at Semiahmoo, has generated significant buzz in Whatcom County and beyond. In 2025 and 2026, Denise received the AAC Star Builder Award from BIAW, and her Augusta at Muirfield floorplan earned two NAHB Nationals Silver Awards in 2026. With a passion for lifestyle and generational selling, Denise doesn't just teach the industry — she shapes it. Audiences leave with sharper skills, stronger systems, and a clear path to results.