Feb 27 - 29, 2024 | Las Vegas, NV
Feb 27 - 29, 2024


Behavior Insights: Today’s 55+ Audience Has Evolved. Have Your Sales & Marketing Efforts?

Tuesday, January 31 | 3:00 - 3:30 PM
LVCC - 55+ Housing Central - West 308

What It’s About

Worried that you aren’t keeping pace with the changing 55+ demographic? Wondering how to focus your sales and marketing efforts? This presentation provides actionable insights to guide marketers targeting 55+ homebuyers, including the oldest of Gen X along with Baby Boomers.


Registration Type

All IBS Registration Types


Picture of Amanda  Combs

Amanda Combs


Continuing Education

NAHB - .5 CE hour(s)

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