Tuesday/Wednesday/Thursday @ IBS Email
An email will be sent each day about the Show and the daily highlights. You’ll be able to place your advertisement prominently in the middle of the daily email. You should expect to reach more than 40,000 each day, with an expected average open rate over 30%.
2026 Tuesday/Wednesday/Thursday @ IBS Email Results:
- Total Sent: 136,423
- Total Open: 44,117
- Total Clicks: 6,849
- Average Open Rate: 32.33%
- Average Click Rate: 5.02%
Promotional Investment: $6,500 advertisement*