Paul Wurth

With nearly 20 years in residential construction technology, Paul has spent his career on the front lines of how builders adopt new tools — and how they don't. Before founding Assembli in 2024, Paul spent 14 years at Buildertrend, joining as employee #1 and helping scale the company's go-to-market function from inception through its $500M+ acquisition. He rose from VP of Sales to become Buildertrend's first Brand Evangelist, where he hosted the long-running industry podcast "The Building Code" and became one of the most recognized voices in residential construction technology. Paul is a five-year IBS speaker with more than 10 sessions delivered at the Builders' Show, most recently to a standing-room-only audience on AI in pre-construction estimating. He is a frequent presenter to NAHB Builder 20 groups, was a featured speaker at Build Expo Dallas in 2026, and has personally interviewed 80+ residential builder owners over the past year on the realities of AI adoption. Based in Omaha, Nebraska, Paul is a working father who splits his time between building Assembli, on-site visits with builder customers across the country, and the occasional round of golf.